The Media Sales Institute (MSI) is a ten-day, intense training program developed by Personal Selling Principles (PSP) for graduating college or university seniors who are passionately interested in pursuing a career in media sales. The curriculum is designed to provide an entree into media sales for talented students of diverse backgrounds.
The MSI was created to address the media industry's challenge of ensuring a diverse workforce representative at all levels. Over 90% of senior management in media today is from sales.In order to meet this challenge the industry needs a large base of qualified and diverse candidates.  
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Personal Selling Principles (PSP) developed the Media Sales Institute (MSI) training program in 2000.

In addition to the MSI , PSP specializes in personnel and organizational development . Our clients obtain their goals by embracing the PSP concept of "Total Staff Marketing" (TSM)©. Total staff marketing leads to improved internal communication and long term revenue growth.

"Personal Selling Principles.

Is The Vision Mission Company,

Our Mission Is Your Vision"©

The NAB Education Foundation (NABEF) is a non-profit organization dedicated to serving the public interest in supporting and advocating: education and training programs.

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NABOB's two principal objectives are to increase the number of African-American owners of telecommunications facilities, and to improve the business climate in which they operate.

        
 
                                                               Class of 2007
 

2006 Graduating Class - FAMU


Graduates - Where Are They Now?

Jessica Bartley - KATZ Media
Rekina Le Count - N.E.Sports Network

Kristen Boggs - CBS Radio 

Wendy Cadet - NBC Television

Jason Cole - Clear Channel 
Marquita Hicks - FOX Television
Alexandria Deberry - KATZ Media
Jerome Kinney- Gray Television
Ernesto Squire - CBS Radio
 
26 Pre-qualified candidates (from 8 universities) registered May-14-23, 2007
24 Highly qualified candidates completed the Institute
24 Candidates received at least three offers to formally interview with companies
5 Candidates received immediate employment offers
All Lecturers requested the opportunity to return (again) next year.
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2007 Graduating Class - FAMU
 Graduates - Where Are They Now?
 

Kumasi Aaron - ABC-TV

Abery Nettles - COX Radio
Marissa Auten - Beasley Group         
Sherri Boone - Tallahassee Democrat

Mahalia Bowman - Clear Channel

DeeAndra Butler - Cumulus
Shimika Clarke - BET
Nikki Dixon - Star Banner Newspaper
William Dodd - Telerep TV Sales
 
 

 

Upcoming Media Sales Institutes   (MSI)

 

Florida A&M University - May 12 - 22, 2008 in Tallahassee, Florida

Recruitment Dates - May 20 - 21, 2008
Click Here to  Apply

Howard University - June 1-13, 2008 in Washington, DC

University of North Texas - June 1- 13, 2008 in Dallas, Texas